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Leadership Development Sessions

Friday, November 16 || 2:15 p.m. – 3:30 p.m.

Presenting When You’re Not in the Room: Conference Calls, Webinars, & Video Conferences
Recertification Credit: 1.25 general credits
Workplace Application: This session will provide practical tips and applications to help you dramatically improve your ability to deliver remote presentations.

In today’s fast-paced global workplace, everyone needs the ability to captivate an audience and present ideas to successfully persuade people — in person, over the phone, and online. In this session, you will hear the inside tips and techniques you need to deliver animated remote presentations and convey a strong, clear message. Best practices are shared for using webinars, conference calls, and video conferencing to recruit, train and communicate effectively.

Presenter: Brad Karsh, president, JB Training Solutions, Chicago, Ill.

Business Comes Alive! for HR Professionals
Recertification Credit: 1.25 business management and strategy credits
Workplace Application: At the end of this session, you will be able to read financial statements and understand how the business generates value.

Color Accounting™ is a new way of understanding financial information visually. Used to acclaim by leading corporations, it makes business acumen truly accessible. When you understand the five simple concepts in the Color Accounting Framework, it gives you the skill to sit confidently at the C-level table as a trusted business partner. An added bonus: You’ll even be able to show how training ROI is often four times higher than it appears.

Presenter: Peter Frampton, president, Accounting Comes Alive, Inc., Washington, D.C.

Success Leaves Clues! Top Motivational Strategies Impacting Engagement & Performance
Recertification Credit: 1.25 general credits
Workplace Application: In this interactive program, you will discover secrets on how to enrich your employees, volunteers and workforce organizations by building upon solid leadership principles and areas of personal strength.

This motivational presentation will focus on three extraordinary success secrets proven to ignite and impact individual motivation, teamwork, satisfaction, and dynamic performance. If you have ever wondered how and why some people and businesses achieve amazing success, then this is the perfect program to maximize your leadership effectiveness. A guarantee is that you will leave this program feeling energized, empowered and knowledgeable about utilizing new creative solutions to address any motivational and workforce challenge.

Presenter: Kevin Snyder, Ed.D., Inspir-Active Solutions, Inc., Raleigh, N.C.

Social Media Tactics to Recruit Ideal Volunteers and Members
Recertification Credit: 1.25 general credits
Workplace Application: You will learn social media tactics for recruitment of volunteers and members for your chapters and state councils.

An organization is only as strong as its members and volunteers. In this session, former SHRM-Atlanta social media volunteer leader, Jenny DeVaughn, will highlight key steps in building a social media presence for your SHRM chapter/state council. She will discuss key resources needed to execute your chapter’s/state council’s social media strategy and share examples of positive social media outreach by SHRM chapters/state councils.

Presenter: Jenny DeVaughn, manager, Social Media, Waste Management, Houston, Texas

Friday, November 16 || 3:45 p.m. – 5:00 p.m.

Leading Transformation
Recertification Credit: 1.25 general credits
Workplace Application: This interactive experience will challenge you to think differently about your leadership value and enhance your performance through practical, proven and powerful actions.

Every successful organization as well as chapter or state council must transform to remain relevant and preserve its existence. As a leader, your impact is evident from the first encounter with those you serve, to the legacy you leave beyond your presence. Our increasingly competitive global landscape has irreversibly altered how we view leaders and what we expect them to deliver. Moving you away from familiarity and into an often uncomfortable state, the first step toward transformation begins with a decision — do I resist it, adapt to it or lead it? This session will show you the four key factors that impact your success as a leader of transformation both in your role as an HR professional and a volunteer leader.

Presenter: LaFern K. Batie, MBA, SPHR, professional speaker/author, business strategist & executive coach, The Batie Group, Tampa, Fla.

Creating an Exceptional Volunteer Experience  
Recertification Credit: 1.25 general credits
Workplace Application: This session will provide you with practical ideas for managing and motivating your volunteers.

Attracting and cultivating member volunteers is critical to your chapter and state council’s success. The secret to doing that is creating an exceptional volunteer experience. Peggy Hoffman, CAE, will lead you in discovering how to do just that as we explore a few strategies and some practical tips and tools. By attending you will:

  • Hear about what’s changed about volunteering and what you can do to leverage that for success;
  • Explore how to attract younger and time-strapped professionals to volunteering;
  • Explore four steps to creating an open, welcoming environment;
  • Hear tips on managing volunteers to assure they are accountable and results-oriented.

Presenter: Peggy Hoffman, CAE, president and association manager, Mariner Management & Marketing, Laurel, Md.

Best Practices in Membership Marketing
Recertification Credit: No credit awarded
Workplace Application: During this highly interactive session, you will learn best practices in membership recruitment, retention, engagement and renewal highlighted in the 4th Annual Membership Marketing Benchmarking Report from Marketing General Inc.

The Annual Membership Marketing Benchmarking Report, a national survey of association membership and marketing professionals, offers you practical and field tested ways to recruit and retain more members.  Come learn what Membership and Marketing pros consider their three top challenges and how they are overcoming them, why membership recruitment and renewals are up over last year, how associations are better engaging and upselling members, how the web and social media are playing a larger role in successful membership marketing, and how your chapter can re-energize its marketing programs to prospects, current and former members.

Presenter: Richard P. Whelan, CDM, president, Marketing General Incorporated, Alexandria, Va.

Team Building for Greatness: Creating a Championship Team in the Midst of ‘Some Mess’!
Recertification Credit: 1.25 general credits
Workplace Application: This session will examine the strategies of successful teams and will help you development your teams synergy and focus.

Have you ever gotten an extraordinary performance from every team member? Every single day? Have you ever tried to get that ‘A-Game’ performance when the world around you and your team is going to hell in a hand basket? The answer to all these questions is a responding ‘Yes’! All you need is a little know-how. Greatness in your organization is seldom about the performance of a few superstars. It is about getting an extraordinary performance from every team member.
In this presentation, based on the astounding work of Coach Bob Shannon and the East St. Louis Flyers, you will learn …
• The secret to developing and maintaining vision buy-in.
• How to transform team member thoughts, values and beliefs.

  • The traits of both great and poor teams in order to provide a platform for participants to examine the effectiveness of groups within their own industry.
  • The techniques to increase performance to a world-class level.
  • How positive attitudes create positive actions that improve the performance of any team.
  • How to use competition to foster teamwork.

Presenter: Art Jackson, president and chief consultant, ENPM, Inc., Woodbridge, Va.