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Feedback on SHRM Chapter Leader Survey
I just completed the SHRM Chapter Leader Survey.  There are some very important questions asked in the survey, and that being said, it really takes much more than 10 minutes to complete, especially if SHRM is looking for any substantive comments.
 
Some questions will require the chapter leader to review chapter financials and membership information.  This takes time.  Also, I ended up skipping the questions on member engagement and the composition of our chapter (small versus large companies).  To answer accurately, this would require even more research time.  If those questions were asking what I believed (i.e., my opinion or guess), then perhaps I would have answered them.  However, that was not clearly stated.
 
Overall, I like what SHRM is trying to figure out when it comes to analyzing chapter leaders.  However, several of the questions in the survey would be better served with a different approach by the consulting firm.  A 10-minute survey is not the place to get accurate data when the chapter leader needs to dive deeper into chapter records.  Most of us work full-time jobs and also serve large chapters.  It is nearly impossible for us to know information about our chapters off the top off our heads.  I would be glad to take the time to provide SHRM with this information, but I did not feel it served anyone by guessing at the answer in the midst of an online survey.
 
Dave Furlan
President
Greater Madison Area SHRM

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