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Hi North Central volunteers,

At the Board’s direction, we focused on the new SHRM Certification and we will provide the survey information at the Board meeting in November.

Thank you for reaching out to us and your candidness on the webinars and conference calls leading up to this meeting.

Eight focus areas and recommendations

  • Member feedback
  • Certified Professionals
  • SHRM Chapters and State Councils
  • California Strategy
  • SHRM Communications
  • Approved Providers
  • SHRM/HRCI Relationship
  • Leadership

Based on the feedback that we’ve provided, we offered the following recommendations:

  • SHRM needs to have a member-focused campaign which demonstrates the value of the SHRM certification.The current perception is that of a revenue-driven focus.
  • SHRM should develop communication around the Value of SHRM's Competency Model and how it substantially differentiates itself from the HRCI certification.
  • We suggest that SHRM stop using the word "transition" in communications and focus on moving the profession forward.
  • SHRM should create a focus group of SHRM Volunteer Leaders to assist SHRM in creating an effective and efficient recertification process.
  • Additionally, SHRM needs to equip the field staff to promote and further engage members about the SHRM certification at the state and chapter level.
  • Finally, we as the MAC, collectively recommend that we be given the opportunity to continue to reach out to members regarding the SHRM certification and begin laying the foundation for engagement.We want to be an instrument for change in advancing the profession and serving the professionals.


Steven J. Browne, SPHR
Executive Director of Human Resources
LaRosa's, Inc.
2334 Boudinot Avenue
Cincinnati, OH, 45238

Mobile: (513) 919-1472


Membership Stars and Superstars Shine in the North Central Region
Click here to view a list of the region's chapters and state councils that achieved Membership Star and Superstar status for the calendar year 2013. Read more about the Membership Star and Superstar Award program.

2013 Excel Award Winners
The Excel Awards, a tiered awards program, recognize achievements under the SHRM Affiliate Program for Excellence (SHAPE) at four levels:  Bronze, Silver, Gold and Platinum.  Click here to view a list of the region's chapters and state councils that were recognized for their scope of work in 2013. 

North Central Conferences

2014 North Central Conferences

·                     MN; State Leadership; January 19-20, 2014; St Cloud, MN

·                     NE; State Leadership; January 30-31, 2014; Norfolk, NE

·                     North Central Regional Student Conference; April 25-26, 2014; Hilton Milwaukee City Center, Milwaukee, WI

·                     SD; State Conference; April 30 - May 2, 2014; Sioux Falls, SD

·                     WI; State Leadership; August 7-8, 2014; Delavan, WI

·                     IL; State Conference; August 4-5, 2014; Oakbrook, IL

·                     ND; State Leadership; August 15, 2014; Fargo, ND

·                     IN; State Conference; August 25-27, 2014; Indianapolis, IN

·                     NE; State Conference; September 11-12, 2014; Omaha, NE

·                     OH; State Conference; September 17-19, 2014; Sandusky, OH

·                     IA; State Conference; October 1-3, 2014; Cedar Rapids, IA

·                     MI; State Conference; October 8-10, 2014; Detroit, MI

·                     ND; State Conference; October 8-10, 2014; Bismarck, ND

·                     MN; State Conference; October 12-14, 2014; St Cloud, MN

·                     WI; State Conference; October 15-17, 2014; Madison, WI

·                     SD; State Leadership; October 23-24, 2014; Brookings, SD

·                     IN; State Leadership; December 5, 2014; TBD

·                     OH; State Leadership; December 5, 2014; Columbus, OH

·                     IA; State Leadership; TBD


·                     IL; State Leadership; TBD






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