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RESOURCES TO COMPLEMENT YOUR LEARNING EXPERIENCE!
Concurrent session PowerPoint presentations will accessible online so that you can download the sessions you would like to attend ahead of time!
Prior to arriving on-site, each full-conference attendee will receive information via e-mail about how to access this Web site. The site also has important information about SHRM's staffing management services and products, as well as links to the Staffing Management Conference Web site.
SESSION RECORDINGS
Most concurrent sessions will be audio recorded by Speaker Concierge powered by AVMG, Inc. You’ll be able to choose between audio CD and MP3 recordings. More information on how to purchase these recordings will be available at the conference.
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See also:
• Recertification Credits Available
• Preconference Workshops
• Concurrent Sessions
NEW FOR 2008!
The concurrent session programs have been divided into the following tracks to help you design a professional development experience that meets your unique learning needs!
Talent Acquisition
These sessions will offer practical information, tips and tools for attracting new talent into your organization.
Talent Management
These sessions will offer practical information, tips and tools for developing, retaining and employing talent with the required skills and aptitude to meet current and future business needs.
Technology and Staffing
These sessions will focus on ways that technology can influence and impact the staffing function.
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Attention SPHRs: Sessions marked with this symbol count toward the 15 hours of strategic management required for the Senior Professional in Human Resources (SPHR ) recertification.
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Pre-Practitioner Experience: Sessions marked with this symbol are conducted by current and former HR practitioners. |
 RECERTIFICATION CREDITS AVAILABLE
PHRs, SPHRs and GPHRs are eligible to earn hours toward recertification, depending on which programs you elect to attend. The Human Resource Certification Institute (HRCI) will award hour-for-hour recertification credit for each professional development session you attend, including the preconference workshop and concurrent sessions.
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PRECONFERENCE WORKSHOP
SHRM's Staffing Management Conference & Exposition offers you the unique opportunity to attend a preconference workshop before the conference officially begins. Important note: This workshop is not sold separately. To attend this preconference session, you must also register for the full conference. Additional fee required.
SUNDAY, APRIL 13, 8:00 a.m. - 5:00 p.m.
 Attracting and Retaining Top Talent
Workplace Application: This program focuses on critical tools and models for attracting and retaining talent.
This session will cover how your company can effectively build an employment brand and match effective recruiting strategies to the characteristics of your organization. In addition, we will focus on employee engagement and creating employee embeddedness as tools for increasing the retention of key talent.
Presenter: Christopher J. Collins, Ph.D., assistant professor of Human Resource Management, School of Industrial and Labor Relations, Cornell University, Ithaca, N.Y.
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CONCURRENT SESSIONS
Also see the sessions on TUESDAY and WEDNESDAY.
MONDAY, APRIL 14
1:15 p.m. - 2:30 p.m.
Show Me the Money: Measuring ROI for People, Projects and Profits
Track: Talent Management
Workplace Application: This session provides the perfect introduction to all levels of measurement (including the most sophisticated level—ROI).
This session will also demonstrate how this methodology can be applied in real-world scenarios for those faced with the challenge of proving the financial impact of programs. From IT to HR, from the boardroom to the shop floor, those responsible for project success are held more accountable than ever for the financial impact of their programs. By using the proven methodology described in this session, world-renowned ROI expert Jack Phillips teaches how to answer the call to "Show Me the Money" across all types of processes, ranging from leadership development to the implementation of new technology and from educational programs to public policy initiatives and beyond.
Presenter: Jack J. Phillips, chairman, ROI Institute, Inc., Birmingham, Ala.
1:15 p.m. - 2:30 p.m.
Corporate Web Sites: Best Practices for Your Greatest Touch Point (Repeated Wednesday at 11:15 a.m.)
Track: Technology and Staffing
Workplace Application: This session will help you understand applicant behavior online and develop a Web site to filter out the wrong candidates while engaging and locking in the right ones.
A company's corporate Web site is a powerful recruiting tool. Unfortunately, many Web sites are not designed with the applicant experience in mind and fail to engage the right talent. This program will illustrate how leading-edge organizations are developing sites that are intuitive, experiential and, most important, able to help filter the right candidates in and the wrong candidates out. You will be engaged and challenged and will leave with new ideas that can impact your organization immediately.
Presenter: Matthew V. Adam, vice president and talent strategist, NAS Recruitment Communications, Cincinnati, Ohio
1:15 p.m. - 2:30 p.m.
Fish Where the Fish Are: Leveraging Your Employer Brand and Technological
Developments for Recruitment Success. (Repeated Tuesday at 3:30 p.m.)
Track: Talent Acquisition
Workplace Application: This session will give you new tools to compete for A-level talent by tapping into your creativity and unleashing your artistic abilities. In this session you will use your artistic abilities to uncover the four key elements in developing effective recruitment strategies and processes.
In today's tight labor market, a company's message must gain interest, provide the correct motivators, spark response and attract the passive job candidate in a specific target audience, while having an effective internal recruiting process that delivers results.
Presenter: Brent Reichow, vice president/general manager, TMP Worldwide Advertising &
Communications, LLC, Boston, Mass.
1:15 p.m. - 2:30 p.m.
 Everything You Ever Wanted To Know About Employment Law (But Didn't Want To Pay A
Lawyer To Ask)
Workplace Application: Attend this entertaining session and learn about
the latest in employment law.
Mark Toth will tell you everything you ever wanted to know about employment law in a
high-energy, interactive session. He will update you on all the latest developments and
then tackle the world's toughest employment law questions in an entertaining and
educational quiz show. Mark will conclude this session by leading you in his world-
renowned Employment Law Sing-a-Long Song, which will forever embed key legal
principles deep inside your brain.
Presenter: Mark Toth, chief legal officer, chief compliance officer & vice president,
Franchise Relations, Manpower Inc., Milwaukee, Wis.
1:15 p.m. - 2:30 p.m.
Are You My Employer? Managing Contingent Workforce Issues
Track: Talent Management
Workplace Application: This session will help you assess your current worker classification processes and proactively reduce liability by ensuring that individuals are properly classified as employees or independent contractors and by helping you evaluate joint employment partnerships.
Today's workforce demands creativity in establishing new working relationships that may or may not be employment relationships. From PEOs to temporary agencies to independent contractors—are you sure that you have properly classified your employees and non-traditional workers? How do you determine whether an individual is a 1099 worker or a W-4 worker? Join this interactive session as we review recent cases and legislative and regulatory developments in the area of contingent workforce issues.
Presenter: Christine V. Walters, M.A.S., J.D., SPHR, independent consultant, FiveL Company, Westminster, Md.
 10:45 a.m. - Noon
What Keeps Your CEO Up at Night? Strategic Staffing
Track: Talent Management
Workplace Application: This session will explore the need for understanding your company's business plan and will discuss the development of associated staffing strategies that positively impact shareholder value.
Ask any CEO what his/her top five issues are and one of the issues will be finding and keeping talent. Strategic staffing is a critical, key element for any organization that expects to maintain or gain a competitive advantage in the marketplace. This presentation will explore the necessity of understanding the company's strategic business plan and developing and aligning various strategies that may be employed on a domestic and global scale that will allow your CEO to get a good night's rest.
 Presenter: Susan Stockton, GPHR, CICP, DDI-TS, senior vice president, Human Resources, Carreker Corporation, Wylie, Texas
1:15 p.m. - 2:30 p.m.
Advanced Succession Planning: Next Generation Practices for Ensuring Your
Organization’s Future
Track: Talent Management
Workplace Application: This session will help you understand the principles of advanced
succession planning to ensure your people strategy ties directly to your corporate
strategy to effectively improve competitive positioning and organizational effectiveness.
This presentation explores the evolution of the focus on succession planning and looks at
a number of new strategies that organizations are employing to ensure effective
succession planning. HR leaders will come away with an understanding of effective
succession planning techniques and how a platform can be developed that prepares an
organization for the future and drives changes in culture and operations needed to be
successful.
Presenter: Lacuna Williams, director, Change Enablement, Statera, Inc., Englewood, Colo.
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TUESDAY, APRIL 15
7:00 a.m. - 8:15 a.m.
Walking the Talk: Letting Business Strategies Drive Your Business Recruitment Process
Track: Talent Acquisition
Workplace Application: This session will show you how to earn your seat at the table by aligning your day-to-day recruitment strategies with your organization's overall business objectives.
Frustrated by trying to juggle "being strategic" with "being effective" in your recruitment efforts? This session will challenge you to think about recruitment and staffing as "the" primary strategic activity undertaken by your organization. You'll learn how selecting the right recruitment strategy can speak volumes about your value as a business partner in your organization.
Presenter: Heather Shields, SPHR, principal, HR Solutions, LLC, Lubbock, Texas
7:00 a.m. - 8:15 a.m.
Leading an Effective High-Potential Talent Review Process for Internal Recruiting
Track: Talent Management
Workplace Application: This session will help you plan and prepare for the implementation or enhancement of a talent review process and high potential identification process in your organization.
Implementing a talent review process is one of the most important and controversial leadership, development initiatives an organization can undertake. This interactive session will discuss talent strategy, high-potential identification methods and evaluation ideas. Learn facilitation tips for leading talent review meetings. The question of "to tell or not to tell" high-potential employees that they are being evaluated will be explored, as well as internal talent recruiting policy. Talent-assessment methodology will be discussed.
Presenters: Matthew Gay, SPHR, co-founder, and Doris Sims, SPHR, co-founder, Building Tomorrow's Talent, LLC, Flower Mound, Texas
7:00 a.m. - 8:15 a.m.
This Joint Is Jumpin': Five HR Strategies To Light Up Your Workforce (and You!)
Track: Talent Management
Workplace Application: This session will help you master the strategies, tools and techniques for creating and maintaining employee engagement by looking at this critical issue from the perspective of what an HR professional or department needs to do to be successful.
Imagine employees who dance to work every day. Imagine jazzed up, productive staff who convey positive energy to their co-workers and customers. Organizations look at HR to provide the tools and techniques to create this motivated and engaged workforce. The five strategies that are covered unlock the secrets to energizing others—starting with you and your HR department. Using ViewpointShift™, you will find out specifically how to create a spring in the step of those around you and create an action plan to implement right away.
Presenter: Vicki Hess, RN, MS, principal, Catalyst Consulting, LLC, Owings Mills, Md.
7:00 a.m. - 8:15 a.m.
Hiring for Judgment—A Powerful, New Recruitment Paradigm
Track: Talent Acquisition
Workplace Application: If judgment can be measured accurately, the way in which people and groups of people are understood and employed in the modern workplace will be greatly enhanced.
Major organizations across the state of Tennessee are finding exceptional success in enhancing recruitment, reducing turnover and training costs, and better understanding succession planning and employee life cycle issues by augmenting present strategies with the ability to measure judgment. This presentation will provide data and materials to support these findings.
Presenter: C. Stephen Byrum, Ph.D., CEO and primary consultant, Signal Mountain, Tenn.
7:00 a.m. - 8:15 a.m.
Implications of Emotional Understanding to Staffing and Management
Track: Talent Management
Workplace Application: This session will help you understand the importance of emotions in workplace relationships and ways to create an emotionally intelligent team that will not only be happier, but also more productive.
This presentation focuses on the power that emotions have in creating long-term relationships, because the strongest—and longest lasting—relationships are those based on true emotional connections. Understanding employees' emotions—and the actions that are directly related to those emotions—will provide you with a better way to motivate team members around you. It will also provide insightful understandings of the role of emotions within the workplace with respect to recruiting, hiring, training and managing a workforce.
Presenter: Dan Hill, president, Sensory Logic, Inc., Minneapolis, Minn.
7:00 a.m. - 8:15 a.m.
A Spoonful of Sugar: A Practical Remedy for Applicant Tracking Compliance
Track: Technology and Staffing
Workplace Application: This session will help you create an effective and compliant tracking process by giving you the tools, strategies and regulatory advice necessary to identify your applicants.
During this interactive session, you will receive practical information on how to define an effective and compliant applicant tracking process. Whether you are a university, government or private institution, you will learn the key steps to creating a process that will save time, keep you organized and help you easily identify applicants with basic qualifications.
Presenter: Michele Whitehead, PHR, manager of HR services, Berkshire Associates, Columbia, Md.
10:45 a.m. - Noon
Recruit Generation Y: Attracting Millennials, Nexters, Netsters, Echo Boomers and Kippers (kids in parents' pockets)
Track: Talent Acquisition
Workplace Application: Attend this session and learn how you can recruit Generation Y talent.
Money alone won't draw them. Neither will life balance. They expect both as a matter of course. So what do you have that today's 20-somethings (and their parents) want? Try purpose, interesting work and authenticity. Each of these helps you solve the "quarter-life crisis" and differentiates your organization from the many others competing for Generation Y talent.
Presenter: Amy J. Lynch, owner, Bottom Line Conversations, Nashville, Tenn.
10:45 a.m. - Noon
Washington, Oh Washington: Legislation, Regulation and Judicial Activity - How They Will
Impact the Staffing Function (Repeated Tuesday at 2:00 p.m.)
Track: Talent Management
Workplace Application: Attend this session and learn about the legal and regulatory
issues impacting the staffing function.
Given that 2008 is an election year, what types of legislation, regulation and judicial
activity can we expect from Washington as it relates to the staffing function? Will we see
legislative aimed at stepped-up immigration enforcement? Will there new civil rights
protections on the basis of sexual orientation and genetics? Will the FMLA regulations be
changed? Attend this session and look into the public policy crystal ball with SHRM’s
resident experts – the Government Affairs team.
Presenter: Nancy Hammer, manager, Regulatory & Judicial Affairs, Society for Human
Resource Management, Alexandria, Va.
10:45 a.m. - Noon
Will "Lookism" Become Illegal?
Track: Talent Acquisition
Workplace Application: This session will help you to understand when looks and
appearance can lawfully be considered in making employment decisions.
Most of us are shameless "Lookists." We prefer good-looking people over homely ones,
including in the selection of employees. To date, most employers have been free to
consider good looks (or their opposite) in evaluating applicants or employees. A trend is
developing toward attacking "lookism" as a form of sex or disability discrimination. This
presentation will review these legal developments and address when and how employers
may consider appearance in making employment decisions.
Presenter: John Polson, partner, Fisher & Phillips, LLP, Irvine, Calif.
10:45 a.m. - Noon
What Keeps Your CEO Up at Night? Strategic Staffing
Track: Talent Management
Workplace Application: This session will explore the need for understanding your company's business plan and will discuss the development of associated staffing strategies that positively impact shareholder value.
Ask any CEO what his/her top five issues are and one of the issues will be finding and keeping talent. Strategic staffing is a critical, key element for any organization that expects to maintain or gain a competitive advantage in the marketplace. This presentation will explore the necessity of understanding the company's strategic business plan and developing and aligning various strategies that may be employed on a domestic and global scale that will allow your CEO to get a good night's rest.
Presenter: Susan Stockton, GPHR, CICP, DDI-TS, senior vice president, Human Resources, Carreker Corporation, Wylie, Texas
10:45 a.m. - Noon
Top 25 Ways To Improve Your Web Site's Impact on Staffing (Repeated Wednesday at 9:45 a.m.)
Track: Technology and Staffing
Workplace Application: At the end of this session, you will be able to assess whether your online staffing process is capable of attracting and retaining high-performing candidates and to benchmark companies with the most effective virtual processes.
Your company Web site's staffing pages are the initial and possibly primary means that future applicants will get to know you. Their interaction with your virtual content, work environment and career opportunities will increasingly influence whether they choose you or your competitor. This session will draw on and showcase successful online practices from the largest public firms (from the Fortune 500) and the Best Companies to Work For (from the Fortune and SHRM lists).
Presenter: Gerry Crispin, principal, CareerXroads, East Brunswick, N.J.
10:45 a.m. - Noon
Persuasion Power
Workplace Application: This session will provide you with the basic skills you will need to sell your ideas and initiatives in a variety of settings.
This conference has provided you with a myriad of great new ideas. But are you prepared to overcome the resistance you'll face when you return to the "real world"? This interactive session will provide you with strategies and techniques for selling your ideas and initiatives no matter what your work setting or industry. You'll learn how to overcome common obstacles and objections and be prepared to face even the toughest resistance with the power of persuasion on your side.
Presenter: Laura Ford, president, New Avenues, Inc., Moline, Ill.
10:45 a.m. - Noon
To Have and To Hold: Sourcing and Retaining Mature Workers and Workers with Disabilities
Track: Talent Acquisition
Workplace Application: This session will assist you in accessing untapped labor pools and fostering the retention of valuable, mature workers.
This interactive session, focusing on persons with disabilities and older workers, will provide you with the necessary tools and information for accessing untapped labor pools as well as for creating welcoming and inclusive environments that foster retention and prevent potentially dangerous "brain drain" from your organization. Learn how to turn an impending crisis into an exceptional opportunity.
Presenter: Judy Young, vice president, Grants Administration and National Program Development, Abilities, Inc.
2:00 p.m. - 3:15 p.m.
Staffing Analytics: Measures To Drive and Improve Your Talent Acquisition and Retention Practices
Track: Talent Management
Workplace Application: This presentation will help you increase the effectiveness of your talent acquisition and retention practices by explaining and discussing how to identify appropriate strategic and operational analytics and to implement a best practice workforce analytics capability.
Until recently, staffing metrics have focused on measures of recruiting efficiency and process. New technologies and a better understanding of workforce analytics have moved the emphasis to effectiveness and outcomes. Executives want to know how they can measure the impact of staffing and retention investments on their business results and company value. You need to know how to deliver on this new expectation.
Presenter: Joanne Bintlliff-Ritchie, SPHR, chief strategist, DoubleStar, Inc., West Chester, Pa.
2:00 p.m. - 3:15 p.m.
The Recruiter's Guide to Navigating Corporate Politics
Track: Talent Management
Workplace Application: Come learn how the role of today's recruiting professional is really that of a "Project Manager of Relationships" and how you can leverage corporate and organizational politics to your benefit.
Dealing with organizational politics is one of the biggest issues we face in recruiting and staffing. In this fun and interactive session, you'll learn how to effectively manage and leverage corporate politics. We'll discuss organizational issues such as effectively partnering with HR generalists; managing relationships with other teams such as legal and purchasing, etc.; and working with key business leaders. We'll learn some of the key levers to change perceptions, enhance credibility, and gain control in the political environment of your organization.
Presenter: Jeremy M. Eskenazi, SPHR, managing principal, Riviera Advisors, Inc., Long Beach, Calif.
2:00 p.m. - 3:15 p.m.
Retain Generation Y: They Won't Wait Around to Climb a Corporate Ladder, So What About a Lattice?
Track: Talent Management
Workplace Application: Attend this session and learn how you can impact the bottom line of your organization by retaining Gen Y employees.
What does the high rate of turnover among Gen Y employees cost your organization, and how can you reduce that cost? Begin by redefining the parameters of your workforce, and by developing robust communication with three distinct groups—your workforce past, your workforce present and your workforce future. Then you'll be ready to explore definitions of "loyalty" and "paying your dues" that will benefit your bottom line—and appeal to your impatient, pragmatic, peripatetic Millennial employees.
Presenter: Amy J. Lynch, owner, Bottom Line Conversations, Nashville, Tenn.
2:00 p.m. - 3:15 p.m.
'Closing the Candidate': Sales Skill Development for the Corporate Recruiter
Track: Talent Acquisition
Workplace Application: You will be engaged, challenged and leave with ideas that can impact your organization immediately.
It's all about the talent. As talent acquisition strategy evolves, the skill set of the corporate recruiter is going to increasingly mandate more sales and marketing acumen. This program will introduce professional sales skills, techniques and approaches proven successful for client attraction/retention and transferable to support the attraction/retention of "A"-level talent. If you have 20 open requisitions, candidates in the pipeline and competitive offers extended, this program can help improve your results. The program is interactive. Key insights include:
• A synthesized understanding of the parallels between professional selling and talent acquisition.
• Sales skill development that transitions into the professional recruiting arena.
• Lead generation and closing techniques that challenge the current HR paradigm.
Presenter: Ryan Estis, chief talent strategist, NAS Recruitment Communications, Minneapolis, Minn.
2:00 p.m. - 3:15 p.m.
Staffing Management: Trends & Implications—A Panel Discussion (Repeated Wednesday at 11:15 a.m.)
Track: Talent Management
Workplace Application: This presentation will examine the key themes and trends in staffing and how U.S. businesses and staffing and HR professionals are responding.
Hear from a panel of subject-matter experts who will discuss the impact that key staffing trends have had and will have on their organizations. The discussion will focus on the looming skills and talent shortage and its impact on staffing management, and what leading-edge organizations are doing. Panelists will also discuss the impact of globalization, the increase in business process outsourcing (BPO), the continued increase in the use of technology, the increasing use of assessments in the selection and promotion process, the use of staffing metrics and organizational focus on employment branding and its alignment with product branding.
Facilitator: Pamela Green, SPHR, chief membership officer, Society for Human Resource
Management, Alexandria, Va. Panelists: Terry L. Bradley, MSA, SPHR, manager, R&D
Recruitment, GlaxoSmithKline, Research Triangle Park, N.C., Mary M. Willoughby, SPHR, director, Human Resources,
Center for Disabiity Rights Inc., and Tom Darrow, principal,
Talent Connections, LLC, Roswell, Ga.
2:00 p.m. - 3:15 p.m.
How To Instill a Coaching Culture within Your Organization
Track: Talent Management
Workplace Application: This session will assist you in developing coaching techniques and processes that will build consistency, communication and trust within your organization.
This highly interactive presentation will provide you with the true essence of coaching as well as the organizational benefits. You will take away examples of how companies are successfully using coaching to retain, motivate and engage their workforce. You will be introduced to the Basic Coaching Model that all coaches use. In addition, you will experience the proven Aligning Personal and Organizational (APOP) model.
Presenter: Shane Yount, senior partner/owner, Competitive Solutions, Inc., Alpharetta, Ga.
2:00 p.m. – 3:15 p.m.
Washington, Oh Washington: Legislation, Regulation and Judicial Activity - How They Will
Impact the Staffing Function (Repeated from Tuesday at 10:45 a.m.)
Track: Talent Management
Workplace Application: Attend this session and learn about the legal and regulatory
issues impacting the staffing function.
Given that 2008 is an election year, what types of legislation, regulation and judicial
activity can we expect from Washington as it relates to the staffing function? Will we see
legislative aimed at stepped-up immigration enforcement? Will there new civil rights
protections on the basis of sexual orientation and genetics? Will the FMLA regulations be
changed? Attend this session and look into the public policy crystal ball with SHRM’s
resident experts – the Government Affairs team.
Presenter: Nancy Hammer, manager, Regulatory & Judicial Affairs, Society for Human
Resource Management, Alexandria, Va.
3:30 p.m. - 4:45 p.m.
The United States Army: Recruiting an All-Volunteer Force
Track: Talent Acquisition
Workplace Application: This presentation will explore the successes of the programs that have resulted in over 200,000 new hires in the past two years alone.
The "all-volunteer" moniker is a misnomer—it is an all-recruited force, a force that is recruited by soldiers across the United States. Despite the protracted wars, increased college attendance rates and a strong civilian employment market, young men and women continue to step forward to be a part of the Army team. The young Americans who answer this call know and understand they are joining a warrior culture and willingly accept the inherent risks of military service. They do so because they fully understand that the Army offers unparalleled training and challenging experiences and helps prepare them for a lifetime of success.
Presenter: Colonel Donald A. Bartholomew, assistant chief of staff, Marketing, Education and Outreach, United States Army, Fort Knox, Ky.
3:30 p.m. - 4:45 p.m.
True Confessions: The Five Smartest and Five Dumbest Things I've Done as a Recruiting
Leader
Track: Talent Acquisition
Workplace Application: In this “confession” session you’ll hear the best ideas and biggest
flops from a leader who orchestrated four recruiting makeovers in the last 10 years.
Tony Blake, SPHR, will discuss forming vision and strategy, driving performance, implementing
systems, conducting “experiments” (e.g., central sourcing, inviting boomerangs),
expressing your employment brand, and more. Through stories, he’ll share lessons
(some painful) and provide tools you can apply in your day-to-day leadership. In the end
you will be challenged with the big question: do you have the “right stuff” to be a great
recruiting leader? If you are a recruiting leader, hope to be one, or at least work for one,
you’re sure to have a chuckle or two and leave with clear, actionable “take-aways.”
Presenter: Tony D. Blake, SPHR, Director, Recruiting Center of Excellence, DaVita, Inc.,
Lakewood, CO
3:30 p.m. - 4:45 p.m.
Moving On: What Do New College Hires Want?
Track: Talent Acquisition
Workplace Application: This session will help you to understand the employment
preferences of today’s college graduates and the challenge faced by HR in meeting them.
What do today’s college students want in their work environments? Using information
gathered through NACE’s surveys of recent college graduates, the presenters will
highlight the expectations of current entry-level professionals and what employers can do
to rise to the challenge.
Presenters: Marilyn Mackes, executive director, National Association of Colleges and
Employers, Bethlehem, Pa; and Marie Artim, assistant vice president, Recruiting,
Enterprise Rent-A-Car, St. Louis, Mo.
3:30 p.m. - 4:45 p.m.
Technology Won't Solve Your Recruiting Problems, So What Now?
Track: Technology and Staffing
Workplace Application: This session will illustrate how to employ tools that ensure only qualified candidates apply for your online job post by helping you understand how to attract different personalities and find candidates who are not actively searching.
The Internet has created a Catch-22 for executive recruiters. Online posting is easy, but can start a stampede of marginally qualified candidates. With online employment estimated to generate $1.9 billion in revenues this year, the answer's not to buck the trend but to build a better filter. You can still separate the wheat from the chaff, even if you receive 200 resumes for every job posted. Marc will share strategies for sourcing top talent on the Internet.
Presenter: Marc Cendella, president and CEO, TheLadders.com, New York, N.Y.
3:30 p.m. - 4:45 p.m.
Fish Where the Fish Are: Leveraging Your Employer Brand and Technological
Developments for Recruitment Success. (Repeated from Monday at 1:15 p.m.)
Track: Talent Acquisition
Workplace Application: This session will give you new tools to compete for A-level talent by tapping into your creativity and unleashing your artistic abilities. In this session you will use your artistic abilities to uncover the four key elements in developing effective recruitment strategies and processes.
In today's tight labor market, a company's message must gain interest, provide the correct motivators, spark response and attract the passive job candidate in a specific target audience, while having an effective internal recruiting process that delivers results.
Presenter: Brent Reichow, vice president/general manager, TMP Worldwide Advertising &
Communications, LLC, Boston, Mass.
3:30 p.m. - 4:45 p.m.
 Avoiding Common HR Mistakes That Lead to Costly Litigation
Presenter: David Mohl, Esq. HR partner consultant, Willis, Atlanta, Ga.
3:30 p.m. - 4:45 p.m.
Engaging a Multigenerational Workforce through Organizational Engagement
Track: Talent Management
Workplace Application: Come learn what it means to have an engaged multigenerational workforce and the three characteristics of engagement you and your organization should demonstrate.
Increasing engagement of your workforce is essential to achieving business results. With four generations in the workplace, understanding generational identities allows you to tap into what motivates and engages each cohort. To succeed in today's labor market organizations must create a "win-win" relationship with employees. Come learn how to engage your multigenerational workforce by being transparent, responsive and partnering.
Presenter: Giselle Kovary, M.A., co-founder/ managing partner, n-gen People Performance, Inc., Toronto, Ontario, Canada
3:30 p.m. - 4:45 p.m.
Job-Relatedness and the Internet Applicant: Does Your Screening Process Pass Muster?
Track: Technology and Staffing
Workplace Application: This session will help you comply with new and proposed regulations governing the way you search for and consider applicants using the Internet and other electronic means.
Enforcement agencies are increasingly monitoring and challenging Internet recruitment practices. While employee selection procedures have been defended as "job-related," pre-requisites such as licensing, certification, education and experience were not previously challenged. Under new and proposed regulations, even search terms and applicant tracking programs used to screen applicants are scrutinized. This session focuses on defending such pre-screening requirements.
Presenters: Lisa W. Borden, attorney/shareholder, Baker, Donelson, Bearman, Caldwell & Berkowitz, P.C., Birmingham, Ala.; and James C. Sharf, Ph.D., CEO, Sharf & Associates, Employment Risk Advisors, Inc., Alexandria, Va.
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WEDNESDAY, APRIL 16
9:45 a.m. - 11:00 a.m.
Are You One-of-a-Kind or One-of-Many? How To Stand Out in Any Crowd
Track: Talent Acquisition
Workplace Application: The premise of this program is that you don't want to look and sound like everyone else because you'll always be scrambling for business.
You want to be one-of-a kind so there is no competition. There are literally thousands of restaurants, consultants, attorneys, web designers, trainers and hotels to choose from. How are you, as an employer, distinctive? Why would potential employees and customers choose you over your competitors? Sam Horn's POP! Process is the key to getting noticed (for all the right reasons) and generating the buzz, name recognition, and mass appeal that result in you and your organization being the first and only choice in your field or industry. This will be a hands-on session where you'll brainstorm your priority project.
Presenter: Sam Horn, president, Sam Horn Keynotes, Consulting, Creative, Washington, D.C.
9:45 a.m. - 11:00 a.m.
Top 25 Ways To Improve Your Web Site's Impact on Staffing (Repeated from Tuesday at 10:45 a.m.)
Track: Technology and Staffing
Workplace Application: At the end of this session, you will be able to assess whether your online staffing process is capable of attracting and retaining high-performing candidates and to benchmark companies with the most effective virtual processes.
Your company Web site's staffing pages are the initial and possibly primary means that future applicants will get to know you. Their interaction with your virtual content, work environment and career opportunities will increasingly influence whether they choose you or your competitor. This session will draw on and showcase successful online practices from the largest public firms (from the Fortune 500) and the Best Companies to Work For (from the Fortune and SHRM lists).
Presenter: Gerry Crispin, principal, CareerXroads, East Brunswick, N.J.
9:45 a.m. - 11:00 a.m.
The Artistry of Change: Activating Your Creative Capacity To Thrive Under Pressure
Track: Talent Management
Workplace Application: This session will help you deal more resourcefully with high-pressure situations.
It will give you tools that you can pass along to your employees, specifically in regards to teaching self-responsibility at work. People who can lead, adapt, innovate and facilitate while facing constant change are the leaders of the future. An "artist of change" sees how to benefit from changes affecting their work. During this fun and practical program, you will learn how to:
• Add more tools to your innovation toolkit.
• Be in a position to uniquely benefit from the changes that affect your work.
• Create a culture in which employee engagement is the norm.
Presenter: Carla Rieger, director, Artistry of Change, Point Roberts, Wash.
9:45 a.m. - 11:00 a.m.
Are the New Internet Recruiting Techniques Shifting Standards of Ethics?
Track: Technology and Staffing
Workplace Application: This session will explore the impact these tools are having on both corporate and individual ethics as well as the effect on the candidate.
Myspace.com, Vault.com, personal web pages, blogs, search engines and more are new tools that are heavily used by recruiters in our highly competitive environment. The use of these tools raises many questions, such as "how accurate is data on the Internet?" "Is the person brought up in a Google search the same person being interviewed?"
Presenter: Susan Stockton, GPHR, CICP, DDI-TS, senior vice president, Human Resources, Carreker Corporation, Wylie, Texas
9:45 a.m. - 11:00 a.m.
Charting New Territory in Your Organization: Implementing a Job Rotation Program
Track: Talent Management
Workplace Application: This session will help you create an effective and engaging job rotation program by examining and discussing program components that make a positive impact on employee retention.
Looking for real-life solutions to retain your Generation X and Y staff? Have you tried a job rotation program and watched it fail? Attending this session will prove invaluable for someone responsible for designing and implementing a job rotation program, providing the answers to the questions of "who, what, when and how" and detailing component-by-component how to adapt a federal agency's job rotation program for your organization.
Presenter: Adrienne C. Oneto, assistant division chief for Special Statistics, Governments Division, U.S. Census Bureau, Washington, D.C.
9:45 a.m. - 11:00 a.m.
Making Sense of Testing
Track: Talent Acquisition
Workplace Application: You will learn how to use assessment tools to plan and enhance organizational development from selection to development to succession planning.
Assessment tests, like the employees they measure, are diverse and possess their own unique strengths and weaknesses. Most are classified as behavioral tests and measure four dimensions of personality. Tests that are most sophisticated in nature are referred to as psychological tests. They capture a broader, more in-depth picture of personality. In this program, you will begin to learn and understand the difference as it relates to organizational development.
Presenter: Rick Tiemann, president, The Executive Group, Valparaiso, Ind.
11:15 a.m. - 12:30 p.m.
Corporate Web Sites: Best Practices for Your Greatest Touch Point (Repeated from Monday at 1:15 p.m.)
Track: Technology and Staffing
Workplace Application: This session will help you understand applicant behavior online and develop a Web site to filter out the wrong candidates while engaging and locking in the right ones.
A company's corporate Web site is a powerful recruiting tool. Unfortunately, many Web sites are not designed with the applicant experience in mind and fail to engage the right talent. This program will illustrate how leading-edge organizations are developing sites that are intuitive, experiential and, most important, able to help filter the right candidates in and the wrong candidates out. You will be engaged and challenged and will leave with new ideas that can impact your organization immediately.
Presenter: Matthew V. Adam, vice president and talent strategist, NAS Recruitment Communications, Cincinnati, Ohio
11:15 a.m. - 12:30 p.m.
Managing Retention: Tools for Hiring the Right Employees
Track: Talent Management
Workplace Application: This session will help you improve retention and the bottom line by aligning your recruitment and selection practices with your organization's core culture.
Discover innovative and practical HR tools to define your organization's culture and effectively manage it. During this interactive session, you will learn how to map your core culture and audit the alignment of your hiring practices with the culture. Build a workplace where employees understand the culture, personally connect to it and want to live by it. Discover how to play a strategic role in your organization by managing your organization's hidden asset—its culture.
Presenter: Sheila K. Margolis, Ph.D., president,
Workplace Culture Institute, Atlanta, Ga.
11:15 a.m. - 12:30 p.m.
Business-Based Staffing: Five Ways To Apply a Customer-Centric Approach to Your Talent Acquisition
Track: Talent Acquisition
Workplace Application: This session will help you understand the needs of your four customers and provide counsel on changing your selection process to simultaneously meet the needs of those four audience members.
How customer-friendly is your talent acquisition system? You may not recognize that you have four audiences in the selection process: hiring managers, recruiters, senior management and job seekers. The presenter will discuss how you can improve relationships with each of these disparate audiences by applying five key customer service principles to your selection process. This session also includes research on the specific needs of each customer and examples of what organizations are doing to understand and address their concerns and demands.
Presenter: Scott Erker, Ph.D., senior vice president, Selection Solutions, Development Dimensions International, Inc. (DDI), Bridgeville, Pa.
11:15 a.m. - 12:30 p.m.
Awakening the Potential of Your People
Track: Talent Management
Workplace Application: During this session, Renie will take you on a journey that will help you understand what drives peak performers, why people fail and what people need to succeed.
Passion fuels our lives. It allows us to awaken our true potential and enjoy life personally and professionally. In business, awakening the potential of your people uncovers new opportunities. It allows your associates to make powerful connections with your business, its customers and themselves. When individuals feel that they are involved in something greater than themselves, they take pride and ownership in what they do.
Presenter: Renie Cavallari, CEO, Aspire, Phoenix, Ariz.
11:15 a.m. - 12:30 p.m.
Staffing Management: Trends & Implications? A Panel Discussion (Repeated from Tuesday at 2:00 p.m.)
Track: Talent Management
Workplace Application: This presentation will examine the key themes and trends in staffing and how U.S. businesses and staffing and HR professionals are responding.
Hear from a panel of subject-matter experts who will discuss the impact that key staffing trends have had and will have on their organizations. The discussion will focus on the looming skills and talent shortage and its impact on staffing management, and what leading-edge organizations are doing. Panelists will also discuss the impact of globalization, the increase in business process outsourcing (BPO), the continued increase in the use of technology, the increasing use of assessments in the selection and promotion process, the use of staffing metrics and organizational focus on employment branding and its alignment with product branding.
Facilitator: Pamela Green, SPHR, chief membership officer, Society for Human Resource
Management, Alexandria, Va. Panelists: Terry L. Bradley, MSA, SPHR, manager, R&D
Recruitment, GlaxoSmithKline, Research Triangle Park, N.C., Mary M. Willoughby, SPHR, director, Human Resources,
Center for Disabiity Rights Inc., and Tom Darrow, principal,
Talent Connections, LLC, Roswell, Ga.
11:15 a.m. - 12:30 p.m.
Affirmative Action OFCC P Audit Strategies: Are You Ready Today?
Track: Talent Acquisition
Workplace Application: This session will provide you with an update on the current strategies being used by the OFCCP to audit your affirmative action plan (AAP) and the practical tips and risk management techniques to help you successfully defend your AAP.
In 2006, the OFCCP collected a record increase of $51 million in back pay and discrimination settlements as a result of its aggressive approach during audits of AAPs. This session will focus on practical tips and risk management techniques learned through experience and effective preparation on an AAP. This will be an interactive and fun session to learn: What should you do before you are audited; and what should you do (and not do) when you receive a "greetings, you have won an audit" message. Are you ready?
Presenter: Tim Orellano, president, The Human Resources Team, Little Rock, Ark.
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