Rethinking Benefit Design Strategy Through the Next Evolutions of COVID-19


Presenter: Justin Steinman, Aetna

Original program date: July 28, 2020 (available for on-demand viewing through October 2020)

Program length: 60 minutes

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The world is changing by the minute and as employers face business and budget pressure and as a result, it’s time to rethink traditional benefit design strategy as employees navigate care. Aetna's vice president of commercial product and solutions management, Justin Steinman, will share how Aetna has been researching and re-thinking employer benefit design cost saving strategies.

In this program, you will learn about:

  • How the healthcare landscape is changing
  • The evolution of consumer-directed benefit design, including high deductible alternatives
  • Consumer research on the benefits coverage features people value the most 
  • Tips and questions to ask as you consider changes to your benefits
Speaking on this webcast About the Presenter: Justin Steinman is vice president and head of product and solutions management at Aetna, where he leads the product profit and loss for Aetna’s commercial medical insurance business. In this role, Steinman is responsible for product portfolio strategy and innovation, ensuring that Aetna’s offerings directly address customer needs, from small employers to national companies. Steinman also has responsibility for building joint products with CVS Health that bring the breadth of the CVS portfolio to Aetna’s commercial customers. Previously, Steinman was the chief marketing officer of GE Healthcare Digital, a $1.8 billion division of GE Healthcare.

Register and view now

certifyRecertification Credit

SHRM Certification has approved this webcast for 1 PDC toward SHRM-CP and SHRM-SCP recertification. A program code will be provided at the end of the webcast. The program also meets recertification credit standards set by the HR Certification Institute and other HR certifying bodies, but candidates must manually enter their activity into their records.

Webcast Sponsor

This webcast is sponsored by Aetna



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The world of work has changed forever. It has never been more vital for you to grow your expertise and drive organizational change.

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