Women are significantly less likely than men to be using generative AI, as evidenced by several surveys over the past year. A recent large-scale study in Denmark, for example, found that women are 20 percentage points less likely to use ChatGPT than their male counterparts in the same occupation.
That same study found that a lack of training is the biggest barrier to ChatGPT adoption—and that women were more likely than men to say that they need training before they could benefit from the AI tool. So we were concerned to see these stats from online learning provider Coursera, showing that men make up the bulk of its genAI course enrollments:
Globally, men make up 72% of the enrollments for generative AI training, compared to women’s 28%.
The gap in the US is smaller but still significant: Women only make up 32% of enrollments.
In the US, women and men constitute 47% and 53% of Coursera’s total course enrollments, respectively, suggesting there’s a different dynamic at play when it comes to genAI courses. Together, these stats suggest that women believe they need training to be able to use genAI but they’re not pursuing it on their own.
What to Do
Companies have an important role to play in proactively training workers and ensuring that all of their employees stand to benefit from genAI. Here are some ideas to get you started:
Offer employees a crash course on how to use genAI tools like ChatGPT.
Create a daily 15-minute calendar entry, dedicated to using genAI tools to help you accomplish some of the tasks you have to do that day—and encourage your teammates to do the same.
Encourage workers to bookmark their favorite chatbot in their browser to nudge them to consult the tool more often.
Host a team- or department-wide hackathon where employees spend an entire day working on genAI use cases that move their work forward.
This article was written by Jacob Clemente.
©2024, Charter Works, Inc. This article is reprinted with permission from Charter Works, Inc. All rights reserved.
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