Using Social Media for Talent Acquisition
Recruitment and Screening
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SHRM surveyed HR professionals with the job function of employment or recruitment to learn more about organizations’ use of social media for talent acquisition. Specifically, this report focuses on recruitment and screening of job candidates. It also looks at trends over time, comparing the results to data from 2011 and 2013 when possible.
DOWNLOAD FULL SURVEY FINDINGS (PDF)
Key findings include:
Over one-third of organizations have taken steps to leverage mobile recruiting—to target smartphone users.
Recruiting via social media is growing with 84% of organizations using it currently and 9% planning to use it.
Recruiting passive job candidates (82%) continues to be the top reason that organizations use social media for recruitment.

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Members may download one copy of our sample forms and templates for your personal use within your organization. Please note that all such forms and policies should be reviewed by your legal counsel for compliance with applicable law, and should be modified to suit your organization’s culture, industry, and practices. Neither members nor non-members may reproduce such samples in any other way (e.g., to republish in a book or use for a commercial purpose) without SHRM’s permission. To request permission for specific items, click on the “reuse permissions” button on the page where you find the item.
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