Team-Based Performance Support Tool Launched

By Aliah D. Wright Nov 20, 2014
Global leadership development consultancy The Marcus Buckingham Company (TMBC) has unveiled a performance support tool called StandOut, designed to help team leaders better manage their teams. SurveyMonkey is investing $5 million in the company, according to a Nov. 19, 2014, statement that also announced new additions to TMBC’s leadership team.

“No one is building tools [that] help team leaders to access real data [about] the strengths, performance and engagement of their teams. So we are,” TMBC’s new Chief Executive Officer Jason Averbook told SHRM Online in an interview. Averbook, founder of Knowledge Infusion, acquired by Appirio, is a HR and technology executive who previously served in leadership roles at Ceridian and PeopleSoft.

StandOut “aims to fix what is broken in the process of talent performance assessment and management,” he said. StandOut creates strengths assessments for individual team members and a team dashboard to monitor individual and team priorities. Surveys monitor a team’s engagement level. Learn more about StandOut by watching this video.

SurveyMonkey’s Damon Cronkey, senior vice president of corporate development and strategy, has been appointed to the TMBC board of directors.

TMBC founder and author Marcus Buckingham, who will be speaking at the Society for Human Resource Management’s 65th Annual Conference & Exposition in Las Vegas in 2015, said, “To work with SurveyMonkey CEO David Goldberg, Senior Vice President Damon Cronkey and the entire SurveyMonkey leadership team is an extraordinary opportunity for us. SurveyMonkey is a company that has built a business that is utterly transforming the way in which companies gather and interpret data.”

Averbook said team leaders at 52 of the Fortune 100 companies are using StandOut.

“After years of working in the HR space on both the vendor and the consulting side, I understand the challenge that exists in obtaining the data that team leaders need to justify the right performance decisions,” said Averbook. “These willing users will in turn create lots of real-time, reliable and local data, which HR can then aggregate, learn from and share within the company. This is the future of talent intelligence at work.”

Aliah D. Wright is an online editor/manager for SHRM. Reach her on Twitter @1SHRMScribe or

Job Finder

Find an HR Job Near You
Post a Job


Find the Right Vendor for Your HR Needs

SHRM’s HR Vendor Directory contains over 10,000 companies

Search & Connect