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Less than a third of HR professionals believe that employees are satisfied with the level of recognition they receive for doing a good job, according to the Society for Human Resource Management (SHRM)/Globoforce Employee Recognition Programs Survey released April 12, 2012.
Just 29 percent of the 770 respondents—all HR professionals selected randomly from SHRM’s membership—said employees were satisfied with their organization’s recognition efforts, findings comparable to data from a similar survey conducted in June 2011.
Fifty-two percent of respondents worked for organizations with U.S.-based operations only; 48 percent had multinational operations.Forty-seven percent of respondents worked at firms with fewer than 2,500 employees.
The survey, which was fielded Dec. 22, 2011-Jan. 12, 2012, found that:
In addition, the SHRM/Globoforce survey found that organizations with an employee recognition program are more likely to indicate that employees are rewarded for performance, appreciated by managers and satisfied with the recognition they receive than those without such programs.
The majority of respondents (76 percent) said their organizations do have a recognition program, and the same number said their employee recognition program is aligned with their company values.
Of those respondents who said their recognition program is aligned with organizational values, 43 percent said employees are satisfied with the level of recognition they receive, a slightly more promising result than the overall survey sample (29 percent). In addition, those with aligned recognition programs and values report higher levels of agreement with other key questions explored in the poll:
Just 15 percent of respondents with recognition programs said they track the return on investment (ROI) of their employee recognition program. Of those that track ROI, 55 percent said they think employees are satisfied with the level of recognition they receive. In addition, of those that track ROI:
The most common ways organizations track the ROI of employee recognition are by measuring:
Fewer organizations track recognition program ROI by measuring employee absenteeism (28 percent) or customer retention levels (21 percent).
However, organizations that do measure recognition program ROI perceived various improvements in their organizations by doing so:
When asked about workforce management challenges, respondents to the latest SHRM/Globoforce survey placed the following at the top of the list, in order of importance:
Challenges associated with managing multiple cultures, global diversity and different generations had diminished slightly in importance to SHRM members since the poll of June 2011.
Rebecca R. Hastings, SPHR, is an online editor/manager for SHRM.
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