You might be offering an HSA—but do employees know how to use it? New 2025 research shows a big gap between the potential of HSAs and how employees are using them. In this webinar, we’ll break down key findings, including why employees delay care, skip reimbursements, and avoid their HSA cards. Learn how small shifts can lead to better outcomes—with increased use driving higher contributions and tax savings for your people and your business.
What You’ll Learn:
- Why employees underuse their HSAs—and what’s confusing them
- The surprising impact of card declines and reimbursement hassles
- What features employees actually want (hint: cash back + automation)
- How delays in care tie back to HSA design
- Easy ways employers can boost engagement and satisfaction
Meet the Presenters
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Bruce Sattley
Bruce Sattley is Chief Product Officer at InComm. He is a seasoned product and technology leader with deep experience in martech, advertising and fintech. Prior to joining InComm through the Zenda acquisition, Bruce was VP of Product and Strategy at Jyve, an on-demand labor marketplace startup with blue-chip customers in CPG and retail. Prior to Jyve, Bruce was VP of Product and Corporate Development at Quotient Technology - an advertising and promotions provider to Fortune 500 CPG brands and retailers. He was instrumental in building out industry-first platforms for promotions, analytics, and advertising for CPGs - helping lead the company through an IPO in 2014. Bruce also ran Product and Engineering teams at Yahoo! as VP of Engineering during the formative years where modern big data concepts were being invented.
Bruce has been granted two patents and holds a MBA from the University of Chicago Booth School of Business and a degree in engineering from the University of Illinois-Urbana Champaign.
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Agnes Fasano
Agnes Fasano is a Marketing professional with over 17 years of experience in multi-channel marketing and gift card program management. Agnes started her career in the travel industry with Royal Caribbean International where she was responsible for the growth and development of their B2B incentive gifting programs as well as sales and marketing initiatives to grow third-party and direct business in North America. In 2023 she joined Celebrity Cruises as Global Marketing & Gift Card Manager, overseeing the execution of their B2B global marketing strategy and tasked to grow Celebrity’s corporate gift card programs. Most recently, Agnes joined InComm Payments as a Marketing Manager II under the Incentives & Healthcare division. In her new role, she owns the marketing strategy for a new product acquisition.
Agnes resides in Miami, FL where she earned her bachelor’s degree at Florida International University, specializing in International Business and Marketing.
SHRM certification has approved this webinar for 1 PDC toward SHRM-CP or SHRM-SCP recertification. A program code will be provided at the end of the webinar.