The organizations winning the competition for talent aren't guessing — they're reading the market with data. Market Discernment is the dimension focused on understanding the business and labor market deeply enough to find, reward, and keep top talent through real-time, AI-powered intelligence.
We'll unpack what high maturity looks like across recruiting and total rewards, and why so many functions still run these on instinct and inconsistent data rather than forecasting and benchmarking. We'll connect it to the stakes: in a constrained labor market where most organizations already can't fill the roles they need, the ability to anticipate rather than react is a real competitive edge.
Then we'll take you inside the Market Discernment dimension at HR-X Live!, where you'll learn to benchmark, forecast, and source with data — and leave credentialed in it. If staying ahead of the talent market is your priority, this is your dimension.
Meet the Presenter
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James Atkinson
James Atkinson, Ph.D., is the Vice President of Thought Leadership at SHRM, where he leads research teams uncovering key insights on the challenges and trends affecting HR and the workplace. Atkinson joined SHRM with more than 15 years of research, data, and product experience, having spent a decade in various leadership roles within the HR industry. Prior to SHRM, Atkinson was the Vice President of Data Products at Payscale, where he was responsible for the overall strategy, development, and delivery of data products for compensation professionals.
SHRM certification has approved this webinar for 0.5 PDC toward SHRM-CP or SHRM-SCP recertification. A program code will be provided at the end of the webinar.