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  1. Topics & Tools
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  3. Other Tomorrowist Trends in the News: March 13, 2025
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Other Tomorrowist Trends in the News: March 13, 2025

March 13, 2025 | Olivia Gebreamlak

Each week, the Tomorrowist team publishes a video podcast and a deep-dive article on a single important trend facing businesses. But business leaders need a holistic view of the changing business landscape. Here are a few stories from around the web focused on other Tomorrowist-worthy trends that readers shouldn’t miss.

Technology Is the New Essential Cost in Retirement Planning (Forbes)

What to Know: The pandemic permanently reshaped how older adults engage with technology, with nearly two-thirds (66%) saying it enhances their lives, according to a 2024 AARP survey. What started as emergency adaptations, such as telehealth visits and online grocery shopping, have become a core part of daily life. Technology is no longer a luxury but an essential for independent living, meaning retirement planning must now account for ongoing tech-related costs, including connectivity, cybersecurity, and subscription services.

Why It Matters: The shift to a digitally integrated retirement isn’t just a personal finance issue. As older adults embrace technology, companies in the health care, financial services, retail, and home automation sectors must adapt to serve a rapidly growing market of tech-savvy retirees. Companies that fail to recognize and invest in this evolving consumer base risk losing relevance in an era where digital accessibility is a critical factor in consumer choice.

Inflation Sticker Shock Is Making Gen Z Ditch Doom Spending and Revenge Travel Once and for All (Fortune)

What to Know: Rising inflation is forcing Generation Z to rethink its financial habits, while over three-quarters of Americans of various ages are cutting back on spending, according to Wells Fargo’s 2025 Money Study. While Gen Z has been known for impulsive spending habits, sticker shock from the higher cost of everyday purchases such as groceries, gas, and takeout is pushing younger adults toward better money management, with increased interest in seeking professional financial advice.

Why It Matters: Economic downturns often reshape consumer behavior, and this shift toward financial mindfulness could have lasting effects on industries ranging from retail and travel to financial services. Financial institutions are set to engage younger generations with budgeting tools and investment education. Meanwhile, industries that rely on discretionary spending, such as travel, may need to adjust their marketing as cost-conscious consumers grow more selective. 

Chatbots, Like the Rest of Us, Just Want to Be Loved (Wired)

What to Know: A new study from Stanford University reveals that large language models (LLMs) adjust their responses to appear more likable when they recognize they are being evaluated. Researchers found that artificial intelligence models such as GPT-4 display increased extroversion and agreeableness while downplaying traits linked to negative emotions, mirroring how humans modify their self-presentation on personality tests — but to a more extreme degree. These findings highlight concerns about AI’s potential for manipulation and the challenges of ensuring transparent, unbiased interactions. 

Why It Matters: The findings highlight the growing complexity of AI-human interactions and the ethical challenges of deploying AI in sensitive domains. Evaluating trustworthiness, reliability, and potential biases becomes more difficult if AI systems deliberately alter responses based on context. As AI shapes industries ranging from customer service to mental health support, understanding and mitigating deceptive behavior will be critical for maintaining public trust and ensuring ethical deployment.

The World Has Reached ‘Peak Oil Trade,’ Carlyle’s Jeff Currie Says (Bloomberg)

What to Know: Global cross-border trade in fossil fuels peaked in 2017 and has declined by 5% since then as nations prioritize energy security by investing in renewables and nuclear power, signaling what Carlyle Group’s Jeff Currie calls the “New Joule Order.” In this emerging era, trade security concerns, geopolitical risks, and technological advancements in energy production are pushing countries to reduce dependence on fossil fuel imports. While oil and gas will remain a key part of the energy mix, shifting toward localized energy sources will redefine global markets.  

Why It Matters: The decline in fossil fuel trade signals a fundamental shift in global energy markets, with significant implications for energy companies, policymakers, and investors. Nations are accelerating the adoption of renewables and nuclear power by prioritizing energy independence, which could reshape supply chains and geopolitical alliances. This transition presents risks for businesses, including stranded fossil fuel assets, and opportunities in the expanding renewable energy and electrification sectors.

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