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Talent Analytics

Using workforce data to cut costs, optimize talent decisions, and improve business outcomes.

FEATURED RESEARCH:
2025 SHRM Employee Benefits Survey Report

A comprehensive annual survey of HR professionals capturing the prevalence of benefits across a wide range of offerings.

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  • Research
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The Importance of HR Analytics

In today’s data-driven world, HR leaders must prove impact with numbers. Talent analytics transforms raw workforce data into business intelligence — helping companies reduce turnover, improve productivity, and forecast future needs. Organizations that leverage analytics not only make smarter talent decisions but also drive measurable returns in revenue and profitability.

Unsure which HR metrics really matter?

Ask a SHRM Knowledge Advisor for guidance on using workforce data to drive smarter business decisions.

Ask an Advisor

Key Data Trends

72%


HR executives using people analytics say that this use adds the most value to their company, particularly in addressing turnover and retention

82%


Organizations that use people analytics most commonly apply it to retention and turnover, with 82% reporting this as their primary use case.

94%


More than 9 in 10 (94%) business leaders say that people analytics elevates the HR profession, and 71% of HR executives who use people analytics report that it is essential to their organization’s HR strategy.

People Analytics Badge

SHRM People Analytics Specialty Credential

Transform HR decision-making with data-driven insights and analytics with the SHRM People Analytics Specialty Credential.

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Older Workers Are Key to Easing Labor Shortages

A SHRM analysis shows adults ages 65 and older are a growing and vital part of the U.S. workforce, helping address labor shortages by extending their careers.

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Explore what SHRM research discovered about workers’ experiences with workplace romance, including unexpected benefits and just how common these office relationships are.

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Competencies in Action: Data, Metrics and Market Analysis

When implementing workforce development planning, utilizing data-driven insights can help organizations make more informed decisions, identify talent gaps to enhance skills and knowledge, and develop policies.

Turn Performance Into Profit

SHRM membership gives you proven tools to link performance reviews to business results — helping you retain top talent and improve productivity.
Become a SHRM Member and transform how your organization measures success.

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Member Tools

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HR Data Analytics Toolkit: Extracting Insights for Strategic HR Decisions

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For Leaders: How well you have implemented analytics into HR

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Employee Questionnaire: Assessing the Impact of HR Analytics

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