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When Coverage Isn’t Enough: Closing Gaps in Access, Trust, and Cost


Available On Demand

Stream Now

Employers are investing more than ever in women’s and family health benefits—yet employees say they feel less supported than they did a year ago. Maven’s 5th annual State of Women’s and Family Health Benefits report reveals a growing gap between benefits strategy and employee experience, shaped by rising healthcare costs, access barriers, consumer health trends, and shifting expectations.

In this data-driven conversation, we’ll unpack the report’s most important findings, from trends in high-risk pregnancy costs to the growing influence of AI and consumer health marketing. Leaders from Pinterest and Alliant will share what they’re seeing across organizations today and how employers are adapting. Together, we’ll explore how HR and benefits leaders can move beyond adding programs to deliver support employees can actually access, trust, and use.

Join to learn:

  • Why expanding benefits isn’t improving employee confidence
  • How emerging trends like AI, GLP-1s, and access challenges are reshaping benefits strategy
  • Actionable tips for designing benefits that improve outcomes, retention, and ROI

Meet the Presenters

  • Guest headshot
    Rahab Hammad

    Rahab Hammad is Director of Benefits at Pinterest. Based in New York City, Hammad brings an infectious passion for innovation and employee well-being to her role. She’s on a mission to reimagine what great benefits can look like—creating programs that are truly people-first, inspiring, and inclusive across every stage of the employee journey. With over a decade of experience shaping benefits and wellness strategies at global companies like Snap Inc., Okta, and Sequoia, Hammad is known for designing thoughtful, market-leading programs that reflect both company values and the unique needs of employees.

  • Guest headshot
    Natalie Zatkin

    Natalie Zatkin is a Vice President and Benefits Consultant at Alliant who partners with employers to design forward looking health and welfare strategies that support workforce health, organizational performance, and long term sustainability. She specializes in aligning benefit programs with broader business objectives, ensuring that plan design, vendor strategy, and employee experience work together cohesively. Zatkin advises clients across the full benefits lifecycle, including strategy development, program implementation, compliance, communications, and governance. She brings particular expertise in self-insured medical plan strategy and population health initiatives. Her approach integrates data driven insight with thoughtful plan design to create benefit programs that are equitable, competitive, and responsive to evolving workforce needs. With more than 20 years of experience, she has worked with employers across a range of industries, including high growth technology companies, law firms, and financial services organizations.

  • Guest headshot
    Maura Ginty

    Maura Ginty is Chief Marketing Officer at Maven Clinic, where she leads global marketing strategy and growth in support of Maven’s mission to transform care for women and families. She brings decades of experience building and scaling marketing organizations for high-growth technology companies, with a focus on revenue strategy, go-to-market execution, and customer-centered storytelling.

Webinar Sponsor
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This webinar is sponsored by Maven Clinic.

SHRM Recertification Provider

SHRM certification has approved this webinar for 1 PDC toward SHRM-CP or SHRM-SCP recertification. A program code will be provided at the end of the webinar.

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