Beyond the Job Post: Impactful Ways to Draw in High Performers

Finding excellent talent requires both creativity and diligence. Technology has made publishing job openings to a large audience simpler than ever. However, to engage with qualified applicants and generate interest in the position and your business, you must identify effective strategies for luring top talent.

The Almighty Social Media 

Almost everyone, including job seekers, uses social media platforms. According to Adaface, 86% of job seekers use social media—a big number, right? So, hop on social media and use it for your recruitment process beyond the common job portals such as LinkedIn or Glassdoor.

People you call out to might know someone who would be a good fit, even if they aren't interested in the position you're hiring for. Additionally, you can offer prospective candidates an insight into your corporate culture by posting images and videos from workplace activities, company events, and regular office life that complement your employer brand. This will assist you in identifying candidates who share your values and mission.

Networking Events

Industry networking can take place in a wide range of venues and setups, from lavish parties to informal job fairs. A well-executed networking event can achieve several goals.

Professionals might be drawn in big numbers to networking events. These events might be a productive approach to meeting new people. The audience could include decision-makers and contacts in the business or organization, as well as potential recruits.

Networking events can help recruiters understand particular markets and what their target candidate group expects from a new job. They can also offer a multitude of contacts within specific networks or ecosystems, helping recruiters gather an insider's perspective on the market situation.

Employee Referrals

This recruiting strategy combines internal and external sources. By requesting employee recommendations, you can find possible hires who might already be a fantastic fit for the company culture. Your staff members have almost "pre-vetted" them. This is an excellent hiring tactic if your business has a strong culture that encourages staff engagement.

As per Gitnux, a mere 20% of employees hired through job boards remain on the company for at least two years, while 45% of employees who are referred stay on.

Internships

Virtual or on-site internships are an easy way to train suitable candidates while judging their cultural fit, personality, and skills. HR specialists can assess interns throughout the program and find potential candidates for future positions.

Implementing a well-managed internship program may be an effective recruiting tactic. Companies can reach out to nearby colleges or universities, depending on the skill levels required, to offer internships to students seeking degrees in the relevant field. This arrangement benefits both the companies and the intern students.

In Conclusion

Use social media to brand your page and interact with top talent beyond traditional job advertising. Attending networking events is a great way to meet potential candidates. Employee recommendations can help find pre-screened applicants, and internships help both employers and students by acting as a pipeline for potential hiring.