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Better Leaders, Better Workplaces: Elevating Purposeful Leadership with SHRM and SHRM Linkage


June 11, 2025 - 1:00 PM EDT

Member Registration - FREE
Non-Member Registration - Only $75!
Become a member and get unlimited access for $299

In this engaging webinar, SHRM and SHRM Linkage explore how their combined expertise is creating more effective workplaces with tangible business results. As organizations navigate increasing complexity, burnout, and talent disruption, the demand for strong, values-driven leadership has never been more critical. Discover how SHRM Linkage’s research-backed Purposeful Leadership model is equipping leaders to meet these challenges head-on.

Join SHRM Linkage CEO Tamla Oates-Forney and SHRM CHRO Jim Link, SHRM-SCP, as they unpack their shared mission to close leadership gaps, empower talent, and build inclusive cultures that drive tangible business results.

Key Takeaways:

Why Leadership Development Matters Now:

Today’s challenges demand agile and inclusive leaders.

Effective leadership is a key driver of retention, culture, and business performance.

Understanding Purposeful Leadership:

Explore SHRM Linkage’s model focusing on five core commitments:

Inspire: Provide hope and direction toward a bold vision.

Engage: Create opportunities for individuals to contribute and thrive.

Innovate: Encourage new thinking and creative freedom for competitive success.

Achieve: Deliver excellence through structure and clarity.

Become: Cultivate self-awareness, compassion, and courage to grow as a leader.

Practical Tools and Strategies:

Gain insights into SHRM Linkage’s suite of leadership development offerings, including:

Purposeful Leadership 360° Assessment: Evaluate leaders’ inclusive capabilities and identify growth areas.

Purposeful Leadership Learning Journeys: Engage in self-paced digital programs, in-person academies, and virtual sessions to elevate leadership capabilities.

Executive Coaching: Receive personalized guidance to advance leadership effectiveness.

And more.

Equip yourself with actionable strategies and tools to foster Purposeful Leadership within your organization, driving engagement and sustainable results.

SHRM Knowledge Advisors will join this webinar to answer your questions in real time—right in the chat. If we don’t get to your question during the session? No problem, SHRM members can head to SHRM Connect after this webinar to keep the conversation going with advisors for 30 extra minutes. This benefit is only for members who join the live webinar and not included later on demand.

Meet the Presenters

  • Guest headshot
    Jim Link

    Jim Link is the Chief Human Resources Officer for SHRM. With more than 340,000 members around the world, SHRM is the largest HR professional association in the world and the leading voice for matters related to workers and the workplace. Prior to joining SHRM, Link’s career included roles of increasing responsibility across a variety of industries and companies including General Electric, the Pillsbury Company, Porsche Cars, and Randstad. While at Randstad North America, he led a global team of 150 HR professionals who were instrumental in transforming the company into an award-winning, inclusive, and sustainable global leader. Link consistently demonstrates dynamic and visionary thought leadership with a variety of presentations focusing on the interconnection between effective human capital management and business results.  Using a data-driven, story-telling approach with his audiences, Link’s presentations weave together insights gleaned from a variety of sources to address the rapid and necessary changes required for tomorrow’s leaders to succeed. Typical topics Link addresses include the future of HR, global workforce dynamics, workplace evolution, emerging leadership trends, tech readiness, culture, employee and organization wellbeing, as well as entrepreneurship and innovation. Link has graced stages across diverse geographical landscapes, sharing his expertise with audiences in North America, India, Southeast Asia, the Middle East, and Europe. As a sought-after speaker on the international stage, his insightful presentations delve into critical aspects of the contemporary workplace, including but not limited to inclusion, employee experience and engagement, organizational culture, benefits strategies, and mental health advocacy. His compelling discussions not only showcase his depth of knowledge but also reflect his commitment to driving positive change in society and business through the lens of empathy and civility. His ability to translate complex ideas into manageable outcomes, coupled with his passion for fostering inclusive and thriving workplace environments, positions him as a thought leader who leaves a lasting impact on audiences across the globe.

  • Guest headshot
    Tamla Oates-Forney, CEO, SHRM Linkage

    Tamla Oates-Forney is an innovative thought leader and speaker, women’s advocate, wellness champion, philanthropist and investor. She serves as Chief Executive Officer of SHRM Linkage, a leadership development firm empowering organizations to achieve business success by unlocking the full potential of women in the workplace.

    Oates-Forney previously served as EVP, Chief Human Resources Officer (CHRO) for USAA, where as a member of the Executive Council she led USAA’s team of more than 500 HR professionals spanning talent development, talent acquisition, pay and benefits, culture and employee services for 37,000 teammates.

    Prior to joining USAA, Oates-Forney served as Senior Vice President and Chief People Officer at WM (previously Waste Management). She spent the majority of her career (20 years) at General Electric, where she held multiple leadership roles, including HR Leader for GE Africa, Chief Diversity Officer for GE Appliances and Lighting, and Vice President of HR for GE Energy Connections.

    Oates-Forney is also an independent director and member of the Human Capital and Compensation committee for Summit Materials. She serves as a member of the Board of Advisors for her alma mater, UNC Chapel Hill’s Kenan-Flagler Business School, and is a sought-after speaker, advisor and thought leader for several HR-related technology startups.

    She is a graduate of the University of North Carolina at Chapel Hill, where she earned her Bachelor of Science in business administration. A renowned expert in her field, she has received multiple honors, including being featured in The New York Times, Fast Company, The Network Journal’s 25 Influential Black Women in Business and Savoy’s 2020 Most Influential Black Executives in Corporate America. She is also a member of the Executive Leadership Council (ELC), a network of black CEOs and business leaders who support the development of diverse talent and the promotion of social justice.

Webinar Sponsor
sponsor logo

This webinar is sponsored by Paycom.

SHRM Recertification Provider

SHRM certification has approved this webinar for 1 PDC toward SHRM-CP or SHRM-SCP recertification. A program code will be provided at the end of the webinar.

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