Employee underappreciation is a costly issue. From burnout and disengagement to increased turnover and lost productivity, organizations are already paying a steep price when recognition breaks down.
In this webinar, HR and People leaders will explore the real business impact of underrecognition and why appreciation must start at the top. We’ll unpack how recognition (or the lack of it) directly affects engagement, retention, well-being, and profitability.
You’ll learn:
- The hidden costs of underappreciation, including burnout, job insecurity, and attrition
- Why recognition from leadership carries outsized impact (and how CEO and CHRO behavior sets the tone for culture)
- The growing “recognition gap” between what employees expect and what they actually receive
- What effective recognition really looks like (and the most common mistakes to avoid)
- Practical, scalable ways to model and embed recognition into everyday work
Whether you’re an HR leader, People partner, or executive, this session will leave you with a clear takeaway: recognition is one of the highest-ROI levers you have, and ignoring it is far more expensive than investing in it.
Meet the Presenter
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Anita Grantham
Anita Grantham is a nationally recognized human capital strategist, celebrated for creating award-winning workplace cultures that drive performance and innovation. She has built high-performing environments at fast-growing tech firms like Pluralsight, BambooHR and Infusionsoft (Keap), earning recognition from Fortune’s Best Companies to Work For and Great Place to Work. Anita has scaled fast-growth companies from hundreds to thousands of employees across multiple geographies, contributing to successful exits including IPOs, private equity, and venture deals.
As an executive-in-residence, she collaborates with organizations to define mission, vision, and values, align strategies, and foster high-performing cultures. Anita advises boards, CEOs, and management teams, drawing on her deep expertise. As an investor and advisor with High Alpha, she guides purpose-driven startups, focusing on talent and scalable growth. A sought-after speaker, she shares insights on leadership and culture globally. Anita volunteers as a Barista for MyParent Cafe’s ADHD/Dyslexia Village, empowering parents. Her purpose-driven leadership drives transformative impact across industries and communities.
SHRM certification has approved this webinar for 1 PDC toward SHRM-CP or SHRM-SCP recertification. A program code will be provided at the end of the webinar.