For too long, corporate wellbeing has been mischaracterized as a soft perk or an administrative expense line to manage down. But in today’s talent landscape — where 86% of employees view wellbeing support as equally important to salary — the smartest finance and benefits leaders recognize wellness as a strategic, high-return investment.
Join Wellhub CFO Bruno Annicq and a leading Benefits Executive from the financial sector for an engaging, collaborative fireside chat. Together, they shatter the myth that HR and Finance operate on opposite sides. By framing finance as a strategic co-pilot, this session provides practical frameworks for translating employee care into the metrics CFOs care about most.
Discover how to build an airtight business case, bend the utilization curve on preventable healthcare costs, and unlock employee engagement that drives measurable business performance.
Key Takeaways:
- How to reframe corporate wellness from an “expense line” to a growth and retention engine.
- Why 75% of healthcare costs are preventable, yet only 4% of spend goes toward prevention, and what closing that gap means for the bottom line.
- Proven tactics to move from <5% traditional benefits adoption to 20-40% active participation, in line with what we see across the Wellhub client base.
- Strategies to protect wellness investments during economic downturns.
Meet the Presenter
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Bruno Annicq
Bruno Annicq is the Chief Financial Officer at Wellhub. Bruno has extensive experience at global organizations across a variety of areas, including finance, investor relations, operations, business process automation, and business intelligence. Prior to joining Wellhub, he held leadership roles at Kaseya, AOL’s Platform Business, and McKinsey across Europe and the US. Bruno holds a Master in Civil Engineering from Ghent University in Belgium and an MBA from Columbia Business School.
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Gillian Plummer
Gillian Plummer is the Director of Employee Health at Quest Diagnostics. She is an energetic, strategic and future-focused leader blending population health strategy, consumer product development, and large-scale program design. Gillian’s north star is simple: build solutions that are meaningful, measurable, and human.
Currently, Gillian leads Quest Diagnostic’s enterprise employee health strategy (HealthyQuest), shaping the roadmap for population health, preventative care, and wellbeing innovation. Working with executive leadership, she integrates clinical analytics, behavioral insights, and vendor ecosystems to redefine how a Fortune 500 company invests in health.
SHRM certification has approved this webinar for 1 PDC toward SHRM-CP or SHRM-SCP recertification. A program code will be provided at the end of the webinar.