John Ferguson is a strategic business leader who drives performance, transformation, and growth at scale. He leads at the intersection of business strategy, operations, and people, turning enterprise priorities into measurable results.
He currently serves as Vice President of Human Resources for Stores at DICK’S Sporting Goods, a Fortune 500 company and the leading omni-channel sporting goods retailer in the United States. As a member of the People, Purpose and Transformation leadership team, John leads the people strategy for more than 50,000 teammates across 800+ locations and multiple banners, including DICK’S Sporting Goods, Golf Galaxy, and House of Sport. He is accountable for aligning talent, structure, and execution to enable growth, elevate the athlete experience, and support continued national expansion.
Previously, John served as Chief Human Resources Officer at NASCAR, where he modernized the company’s people operations, strengthened leadership capability, and positioned the brand for its next era of relevance and innovation. His impact extended across the business, influencing revenue growth, brand expansion, and organizational agility.
John has worked with iconic brands including the NBA, WNBA, NHL, and Hyatt. He advises CEOs and boards on leadership, transformation, and workforce strategy, bringing clarity, alignment, and disciplined execution to complex environments.
He is also a nationally recognized speaker on leadership, culture, and the future of work. John serves on the boards of the SHRM Foundation, the Furman University Alumni Association, and the UNCF Orlando Leadership Council. He has been recognized by Sports Business Journal and Orlando Business Journal as a 2024 Forty Under 40 honoree and by SAVOY Magazine as one of the Most Influential Executives in Corporate America.