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Motivating several generations of employees requires targeted encouragement
Five generations work side by side in today’s workforce, making it important to create an inclusive culture that meets the varying needs of each age group, according to a new research paper.
Members of each generation bring a distinct set of values, attitudes and behaviors to the workplace, noted Kimberly Abel-Lanier, vice president and general manager of workforce solutions for St. Louis-based Maritz Motivation Solutions, an employee recognition provider.
“The multigenerational workforce requires flexible leadership, policies and programs,” she wrote in her paper,
8 Ways to Motivate the Five-Generation Workforce. “Today’s leaders must familiarize themselves with the perspectives, needs and influences of each generation.”
That’s especially important with
“seismic” generational shifts in the workplace projected to occur by 2020, Abel-Lanier said during a May 3 webinar on the topic. She pointed to a
2014 global study by Oxford Economics that forecast:
What the Generations Value
Abel-Lanier advised organizations to reinvent and customize their recognition strategy by considering the following
motivation and recognition preferences of the different generations:
8 Tips for Motivating the Different Generations
Abel-Lanier recommended the following ways to motivate a multigenerational workforce:
Kathy Gurchiek is the associate editor of HR News.
Follow her @SHRMwriter.
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