Is your organization adopting AI — or just chasing it?
On this episode of Tomorrowist, host Jerry Won speaks with Arturo Ferreira, Cofounder of The AI Report, to unpack where enterprise AI adoption often goes wrong — and how leaders can get it right. From reinvesting time saved through automation to navigating the “AI arms race” with purpose and discipline, this conversation breaks down what business leaders need to know about AI transformation, and what’s coming next.
Episode Guest
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Arturo Ferreira
An avid futurist since his youth, inspired by the works of Ray Kurzweil, Michio Kaku, and others, Arturo has always been fascinated by humanity's innate tendency to wonder, "What if?" Having successfully run a media company for over 12 years, he recognized the advent of generative AI as a clear indicator that everything was about to change.
For the past few years—well before AI became mainstream again—Arturo immersed himself in the "whats" and "hows" of effective AI implementation. As an early adopter (as early as a non-developer can be), Arturo approaches teaching AI from the dual perspective of a business owner ready to embrace change and a father of three with minimal time to spare.
He focuses on delivering concise, clear lesson plans with actionable steps, ensuring learners gain maximum value in the time they spend with him. Arturo’s teaching style is designed to empower individuals and businesses to harness AI’s potential effectively and efficiently.
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