Explore the pressing challenges of overcoming talent shortages, shifting candidate expectations, and emerging technologies in today’s competitive job market. Heidi Barnett, president of talent acquisition at isolved, a human capital management platform, shares actionable insights on how organizations can adapt to these trends. Learn how to apply marketing principles to create compelling job ads, balance short-term hiring needs with long-term workforce growth, and prepare employees for AI integration.
Episode Guest
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Heidi Barnett
Heidi Barnett is the President of Talent Acquisition Solutions at isolved, where she leads the strategic direction and innovation of isolved’s recruitment technologies. With a career that began as a part-time content writer and evolved into executive leadership, Heidi brings a unique blend of marketing savvy, entrepreneurial spirit, and deep expertise in talent acquisition.
Previously the CEO of ApplicantPro—an HR tech company serving over 10,000 customers nationwide—Heidibuilt a reputation for transforming hiring processes through the belief that “Hiring is just marketing.” Under her leadership, clients experienced applicant flow increases of over 200%, and the company became one of Indeed’s inaugural Platinum Partners.
A passionate advocate for inclusive leadership, Heidi has mentored countless women into leadership roles and fostered a workplace culture that earned multiple “Top Workplace” awards in Utah. ApplicantPro was also named to the Inc. 5000 list for 11 consecutive years during her tenure.
Today, Heidi channels her energy into scaling isolved’s talent acquisition offerings to help organizations hire smarter, faster, and more equitably. Outside of work, she’s a proud wife and mom of four, often found chasing adventure in the mountains.
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