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“Tomorrowist” Podcast Episode

Executive Influence: Mastering Brand, Media, and Transparent Leadership

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  1. Video
  2. Audio Only

Executives today are leading in a high-visibility environment shaped by rapid technological change, nonstop media cycles, and rising expectations for transparency. In this conversation with Jeffrey Hayzlett, Chairman and Founder of C-Suite Network, we explore how leaders can build powerful brands, communicate with credibility, and maintain executive influence in an era of constant scrutiny and uncertainty. In this episode, you’ll learn:

  • Why CEOs are the primary stewards of their company’s brand.
  • How personal branding can amplify influence without conflicting with company values.
  • What effective executive communication looks like in a world of AI-generated content and misinformation.
  • Why transparent, human leadership is critical during high-stakes moments, including layoffs and organizational change.
Related to this Episode:

SHRM Executive Network

Explore SHRM's peer-driven community, where senior leaders access strategies and connections to navigate today’s most complex workforce challenges.

Toolkit: Managing Organizational Communication

Access practical guidance to strengthen organizational communication, align teams, and build trust during change and uncertainty.


The podcast is just the beginning. The weekly Tomorrowist newsletter features articles on the trends redefining the future of work. Explore these must-read insights from the latest issue. Subscribe now to prepare your business for what's next.

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Episode Guest

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    Jeffrey Hayzlett

    Jeffrey Hayzlett is a primetime television host of C-Suite with Jeffrey Hayzlett and Executive Perspectives on C-Suite TV, and business podcast host of All Business with Jeffrey Hayzlett on C-Suite Radio. He is a global business celebrity, speaker, best-selling author, and Chairman of C-Suite Network, home of the world’s most trusted network of C-Suite leaders.

    Hayzlett is a well-traveled public speaker, former Fortune 100 CMO, and author of four best-selling business books: The Hero Factor, Think Big, Act Bigger: The Rewards of Being Relentless, Running the Gauntlet and The Mirror Test. Hayzlett is one of the most compelling figures in business today and an inductee into the NSA’s Speaker Hall of Fame. As a leading business expert, Hayzlett is frequently cited in Forbes, SUCCESS, Mashable, Marketing Week and Chief Executive, among many others. He shares his executive insight and commentary on television networks like Bloomberg, MSNBC, Fox Business, and C-Suite TV.

    Hayzlett is a former Bloomberg contributing editor and primetime host, and has appeared as a guest celebrity judge on NBC’s Celebrity Apprentice with Donald Trump for three seasons. He is a turnaround architect of the highest order, a maverick marketer and c-suite executive who delivers scalable campaigns, embraces traditional modes of customer engagement, and possesses a remarkable cachet of mentorship, corporate governance, and brand building. 

Episode Transcript

This transcript is coming soon.



Show Full Transcript

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